How
Much Is Your Vote
Worth to a Candidate?
by Scott Ritcher, from LEO Weekly
In
the 1998 Democratic Primary for Louisville mayor, Dave Armstrong
narrowly defeated Tom Owen. I had hoped that Owen, as a Louisville
historian, seasoned alderman and all-around city enthusiast, would
be victorious, but it was not to be.
After
Owen lost the primary, I believed no one remained in the general
election race between Armstrong and Republican Bill Wilson who I
would be happy voting for. In 1998, I also was a dedicated member
of the fledgling and then-robust Reform Party (I have never been
a Republican or a Democrat), and there was no Reform Party candidate
on the ballot. I thought I could fix both of those problems if I
entered the race. Bennie Smith, an independent, thought the same,
and the field of voter options was widened to four candidates.
I think
there should always be more candidates to choose from than just
the two major parties. Typically, anyone who is eligible to vote
for a particular office is also eligible to be a candidate for it.
Smith
and I both ran modest campaigns, spending $1,000 or less. Armstrong’s
campaign — which was successful in getting him elected mayor
— expended more than $300,000. If that amount of money sounds
excessive, it should. It is roughly equivalent to the total salary
he earned during his entire four-year tenure as mayor (about $350,000).
However, it is also fairly typical of the monstrous sums of money
candidates must spend these days to run successful campaigns.
If
you take the amount of money Armstrong’s campaign spent and
divide it by the number of votes he received, each vote came in
at a cost of about $5.50. While I came in third of the four candidates,
I found it reassuring that the cost of my votes was only about 86
cents each.
Four
years later, in the 2002 mayoral election, Republican Jack Early
pulled in way more votes than I had in 1998, and at a cost of only
35 cents each. Jerry Abramson, the victorious Democrat in that race,
spent $600,000, more than one and a half times the sum of his 4-year
salary as our current mayor (also about $350,000).
While
the spending during these races for Louisville mayor may seem extravagant,
campaigns for more prominent offices make those per-vote figures
look downright cheap.
Campaigns
for the U.S. Senate and House are among the most expensive. During
the 2002 campaign for U.S. Representative from the Louisville area
(3rd District), Republican incumbent Anne Northup significantly
outspent Democratic challenger Jack Conway. In spending about twice
as much as Conway ($3.1 million vs. $1.5 million), Northup won re-election
by less than 7 percent. Northup spent $26.52 per vote, compared
with Conway’s $13.97 each.
That
same year, in his successful re-election campaign, U.S. Sen. Mitch
McConnell of Kentucky burned through $5.3 million. If you voted
for him, it may have been because he spent $39.09 pulling in each
person who did the same — about seven times more than all
six years of his $133,000 annual Senate salary.
Candidates
who spend the most definitely seem to win the most. Naturally, the
money spent in a campaign is rarely from the candidate’s personal
pockets. Much of McConnell’s millions came from political
action committees. PACs, in so many words, make huge contributions
to campaigns and then advise Congressional representatives about
how to vote on particular bills.
In
the 2002 campaign, McConnell accepted contributions from PACs sponsored
by Lockheed, Marathon Oil, ChevronTexaco, Citgo, Cinergy, Daimler-Chrysler,
Delta Airlines, ExxonMobil, Ford Motor Co., BellSouth, Microsoft,
McDonald’s, Brown & Williamson, Cincinnati Bell, Goodyear,
the National Rifle Association and groups with names like the Florida
Congressional Committee, National Right to Life, Office of the Commissioner
of Major League Baseball and the Ice Cream, Milk & Cheese PAC.
(The whole list is available at http://query.nictusa.com/cgi-bin/can_give/S2KY00012,
and you can pull up a list of contributors to any other federal
candidate on the Federal Election Commission’s Website at
www.fec.gov.)
Many
corporate PACs contribute equally to multiple competing candidates,
so no matter who wins an election, their interests are covered.
Members of Congress also accept free trips and junkets from PACs
and lobbyists. According to a September report for the public radio
program “Marketplace,” lobby-sponsored travel handouts
for members of Congress have exceeded $14 million over the past
four years. During that same period, Congressional members took
560 complimentary business trips to Florida, courtesy of lobbies.
Some
of the biggest campaign contributors are corporations in the energy,
automobile, medical and insurance businesses. It’s no accident
that controls on fuel efficiency and medical costs are rarely enacted.
Nor is it surprising that Americans pay more for health care than
people in any other industrialized nation. Members of Congress have
a fantastic quality of life, so it’s really not in their best
interest to stand up to the abuses of the companies that fund their
campaigns.
While
it’s virtually impossible for ordinary people to do away with
the influence of corporate lobbies, PACs and establishment-protective
election laws, it is not entirely impossible for ordinary people
to run for office, get elected and serve a higher standard. |